About the Company
Levi Strauss & Co. ( LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's ( LEE-vyze) brand of denim jeans. It was founded in May 1853 when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business. Although the corporation is registered in Delaware, the company's corporate headquarters is located in Levi's Plaza in San Francisco.
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Latest $LEVI News
Levi Strauss Is Stretching Beyond Wholesale in Search for New Customers
Levi Strauss is leaning into its stand-alone stores to glean insight into shifting consumer tastes, its latest effort to ...
Levi Strauss’ Direct-to-Consumer Shift Trades Wholesaler Habits for Increased Efficiency
Long reliant on department stores for sales, the maker of 501 jeans has adopted online and company owned-store sales ...
Levi’s Boosts Awareness in a Big Way with Giant-Sized 501 Jeans
These Levi's 501 Jeans measuring 12 feet tall — nearly 5X larger than the average pair — will be on display in five malls ...
Beyoncé’s ode to Levi’s Jeans is giving the brand a moment
Levi’s was founded at the height of the Gold Rush in San Francisco by a Levi Strauss, a Jewish immigrant from Germany.
Oldest pair of Levi's jeans sold at auction for $100,000 but everyone is asking the same thing
An old pair of Levi's jeans caught people's attention when they sold for $100,000 at auction, and everyone has been left ...
Levi’s opens store in Dhaka
Levi's has opened a new store on Banani Road in Dhaka, Bangladesh, with an area of 2270 sq. ft. offering apparel and ...
How Levi’s stock jumped because of Beyonce’s new song
Levi’s stock rose 20% following the release of a Beyoncé song called "Levii's Jeans." The track is part of the singer’s ...
Beyoncé is Sending Levi’s and Western Boot Sales Soaring | PicsVideos
Beyoncé – Instagram Levi Strauss jeans (Angus Mordant-Bloomberg-Getty Images via CNN Newsource) “We can expect a resurgence ...
Levi’s reopens Bangkok store as it eyes growth in the region
The location, which features one of the brand’s tailoring shops, is part of a broader DTC strategy to grow its fleet of owned and operated stores.
Beyonce's new hit boosts Levi's denim sales
Levi Strauss & Co. saw increased demand for its denim after the release of Beyonce's hit new song, "Leviis Jeans." ...
LEVI'S CONTINUES ON DIRECT-TO-CONSUMER TRAJECTORY IN SOUTHEAST ASIA WITH ITS LARGEST STORE IN BANGKOK, REAFFIRMING COMMITMENT TO THE REGI…
Situated in Bangkok's popular CentralWorld mall, the store will offer a wide range of products and personalization services ...
Levi Strauss Is Stretching Beyond Wholesale in Search for New Customers
Levi Strauss is leaning into its stand-alone stores to glean insight into shifting consumer tastes, its latest effort to expand beyond its image as a jeans maker. The plan is working ...
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