MCDONALDS CORP (MCD) Stock Forecast

About the Company

McDonald's Corporation, doing business as McDonald's, is an American multinational fast food chain. As of 2024, it is the second largest by number of locations in the world, behind the Chinese chain Mixue Ice Cream & Tea. Brothers Richard and Maurice McDonald founded McDonald's in San Bernardino, California, in 1940 as a hamburger stand, and soon franchised the company. The logo, the Golden Arches, was introduced in 1953. In 1955, the businessman Ray Kroc joined McDonald's as a franchise agent and bought the company in 1961. In the years since, it has expanded internationally. Today, McDonald's has over 40,000 restaurant locations worldwide, with around a quarter in the US. Other than food sales, McDonald's generates income through its ownership of 70% of restaurant buildings and 45% of the underlying land (which it leases to its franchisees). In 2018, McDonald's was the world's second-largest private employer with 1.7 million employees, behind Walmart, the majority of whom work in the restaurant's franchises. McDonald's bestselling licensed items are their French fries and Big Mac hamburgers; other fare includes cheeseburgers, chicken, fish, fruit, and salads. McDonald's has been subject to criticism for its foods' nutrition, animal welfare and low worker wages.

Sector

Trade & Services

Industry

Retail-Eating Places

Employees

100000

Exchange

NYSE