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Stock comparison · Signal date 2026-11-04

HLT vs MAR: stock comparison and AI forecast

Hilton Worldwide Holdings Inc. (HLT) and Marriott International Inc /Md/ (MAR) compared on price performance, valuation, profitability and the daily AI forecast. · Alpha · vs market

Share
NYSE · Hotels & Motels

HLT Hilton Worldwide Holdings Inc.

Price
$363.83 +16.3% · 6M
Market Cap
$80.95B
P/E Ratio
49.2x
Size
large-cap
AI Forecast
Full analysis →
Nasdaq · Hotels & Motels

MAR Marriott International Inc /Md/

Price
$416.38 +17.4% · 6M
Market Cap
$107.22B
P/E Ratio
41.5x
Size
large-cap
AI Forecast
Full analysis →
Model output

Which one does the AI model favor?

Intratio's model scores both stocks every trading day. Sign in to see their current direction; the exact ratings and forecasts come with a plan or a free follow slot.

6M · 2026-05-05 → 2026-11-04

Six-month price performance

Closing prices rebased to 100 at the start of the window.

95100105110115
HLT +16.3% MAR +17.4%
HLT · MAR

Key facts

  • MAR is 1.3 times larger than HLT by market capitalization ($107.22B against $80.95B).
  • MAR trades at 41.5 times trailing earnings, HLT at 49.2 times.
  • Over the last six months MAR returned +17.4% and HLT +16.3%.
  • HLT turns 13.4% of its revenue into net income, against 9.7% for MAR.
  • MAR yields 0.69% in dividends and HLT 0.17%.
  • Both companies share the SEC industry classification Hotels & Motels.
Fundamentals

Fundamentals side by side

Trailing twelve months.

Valuation & Market

MetricHLTMAR
Market Cap$80.95B$107.22B
P/E Ratio49.17x41.51x
Dividend Yield0.17%0.69%
EPS$7.40$10.03
Revenue/Share$57.03$106.48
FCF/Share$8.68$13.53

Profitability & Margins

MetricHLTMAR
ROA10.1%9.5%
ROIC26.4%21.9%
Operating Margin24.0%15.8%
Net Margin13.4%9.7%
EBT Margin18.5%12.9%
Tax Rate27.7%25.1%

Financial Health

MetricHLTMAR
Current Ratio0.59x0.53x
Interest Coverage6.9x4.0x
Working Capital-$2.16B-$3.86B

Cash Flow

MetricHLTMAR
Operating Cash Flow$2.01B$4.07B
Free Cash Flow$1.93B$3.48B
Capital Spending-$83M-$583M
OCF Growth YoY-19.7%50.6%
FCF Growth YoY-19.2%80.8%
FCF/Sales15.2%12.7%
CapEx/Sales0.7%2.1%

Operational Efficiency

MetricHLTMAR
Asset Turnover0.76x0.98x
Receivables Turnover7.0x–
Fixed Assets Turnover18.6x16.7x
Days Sales Outstanding52 days–

Income Statement

MetricHLTMAR
Total Revenue$12.69B$27.42B
Operating Income$3.05B$4.34B
Net Income$1.70B$2.65B

Dividend & Shareholder Information

MetricHLTMAR
Dividends Per Share$0.62$2.87
Payout Ratio8.4%28.6%
Shares Outstanding222M258M
Net Income Growth2.1%1.6%
EPS Growth7.2%5.8%
FAQ

HLT vs MAR: stock comparison and AI forecast

Which is bigger, HLT or MAR?

MAR is 1.3 times larger than HLT by market capitalization ($107.22B against $80.95B).

Which is cheaper on earnings, HLT or MAR?

MAR trades at 41.5 times trailing earnings, HLT at 49.2 times.

Which stock performed better over the last six months, HLT or MAR?

Over the last six months MAR returned +17.4% and HLT +16.3%.

Which one does Intratio's AI model rank higher, HLT or MAR?

Intratio's model scores both stocks every trading day. Sign in to see their current direction; the exact ratings and forecasts come with a plan or a free follow slot.

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This analysis is generated automatically using our proprietary AI systems and should not be considered personalized investment advice. Past performance does not guarantee future results. Always conduct your own research and consider consulting a financial advisor before making investment decisions.