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Stock comparison · Signal date 2026-11-04

SBH vs ULTA: stock comparison and AI forecast

Sally Beauty Holdings, Inc. (SBH) and Ulta Beauty, Inc. (ULTA) compared on price performance, valuation, profitability and the daily AI forecast. · Alpha · vs market

Share
NYSE · Retail-Retail Stores, NEC

SBH Sally Beauty Holdings, Inc.

Market Cap
$1.68B
P/E Ratio
9.0x
Size
small-cap
AI Forecast
Full analysis →
Nasdaq · Retail-Retail Stores, NEC

ULTA Ulta Beauty, Inc.

Market Cap
$27.15B
P/E Ratio
23.1x
Size
large-cap
AI Forecast
Full analysis →
Model output

Which one does the AI model favor?

Intratio's model scores both stocks every trading day. Sign in to see their current direction; the exact ratings and forecasts come with a plan or a free follow slot.

SBH · ULTA

Key facts

  • ULTA is 16.2 times larger than SBH by market capitalization ($27.15B against $1.68B).
  • SBH trades at 8.9 times trailing earnings, ULTA at 23.1 times.
  • ULTA turns 9.5% of its revenue into net income, against 5.2% for SBH.
  • SBH carries 2.31 times debt per unit of equity, against 1.63 times for ULTA.
  • Both companies share the SEC industry classification Retail-Retail Stores, NEC.
Fundamentals

Fundamentals side by side

Trailing twelve months.

Valuation & Market

MetricSBHULTA
Market Cap$1.68B$27.15B
P/E Ratio8.95x23.13x
P/B Ratio1.92x10.27x
EPS$2.00$27.45
Book Value/Share$9.31$61.83
Revenue/Share$39.83$303.00
FCF/Share$2.58$28.35

Profitability & Margins

MetricSBHULTA
ROE22.1%50.5%
ROA6.7%19.2%
ROIC13.5%34.5%
Gross Margin52.1%39.3%
Operating Margin8.4%11.5%
Net Margin5.2%9.5%
EBT Margin6.9%11.4%
Tax Rate25.1%24.3%

Financial Health

MetricSBHULTA
Current Ratio2.37x1.35x
Quick Ratio0.57x0.29x
D/E Ratio2.31x1.63x
Financial Leverage3.31x2.63x
Interest Coverage2.7x49.3x
Working Capital$757M$787M

Cash Flow

MetricSBHULTA
Operating Cash Flow$368M$1.61B
Free Cash Flow$241M$1.21B
Capital Spending-$127M-$398M
OCF Growth YoY39.2%18.6%
FCF Growth YoY43.6%10.0%
FCF/Sales6.5%9.4%
CapEx/Sales3.4%3.1%

Operational Efficiency

MetricSBHULTA
Asset Turnover1.29x1.86x
Receivables Turnover141.0x52.0x
Inventory Turnover1.8x3.3x
Fixed Assets Turnover13.4x9.2x
Days Sales Outstanding3 days7 days
Days Inventory204 days112 days
Payables Period46 days30 days
Cash Conversion Cycle160 days89 days

Income Statement

MetricSBHULTA
Total Revenue$3.73B$12.96B
Operating Income$314M$1.61B
Net Income$192M$1.34B
SG&A Expense$1.63B$3.46B
Cost of Goods Sold$1.79B$7.86B

Dividend & Shareholder Information

MetricSBHULTA
Shares Outstanding94M43M
Net Income Growth-0.9%12.2%
EPS Growth32.5%5.4%
FAQ

SBH vs ULTA: stock comparison and AI forecast

Which is bigger, SBH or ULTA?

ULTA is 16.2 times larger than SBH by market capitalization ($27.15B against $1.68B).

Which is cheaper on earnings, SBH or ULTA?

SBH trades at 8.9 times trailing earnings, ULTA at 23.1 times.

Which one does Intratio's AI model rank higher, SBH or ULTA?

Intratio's model scores both stocks every trading day. Sign in to see their current direction; the exact ratings and forecasts come with a plan or a free follow slot.

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This analysis is generated automatically using our proprietary AI systems and should not be considered personalized investment advice. Past performance does not guarantee future results. Always conduct your own research and consider consulting a financial advisor before making investment decisions.