Prudential Financial Inc (PFH) Stock Forecast Oct. 13, 2026
Analysis updated on Oct. 13, 2026 (UTC) · Total · absolute moveSwitch to Alpha · NYSE
Prudential Financial Inc (PFH) stock forecast summary
Our AI ranks Prudential Financial Inc outside the neutral middle of its coverage (a directional signal). Create a free account and follow it to see the exact price target.
Prudential Financial Inc is a mid-cap company with a market capitalization of $5.02B. It ranks number 10 by market capitalization among the 15 Life Insurance issuers in our coverage with a current forecast. Its P/B Ratio of 0.16x is the lowest of the 14 peers that report one. Its P/E Ratio of 1.28x is the lowest of the 11 peers that report one.
A per-ticker accuracy statistic for PFH is published only once its sample size is known. Across our coverage, the out-of-sample test on 4537 stocks from 2025-01-06 to 2026-06-09 produced a positive net return in 73.7% of rebalance periods (factor-neutral book, net of estimated costs). Full backtest report
Expected absolute price move over the horizon, market included. This is the number a price target is built from. Ratings: strong buy ≥ +4.5%, buy ≥ +3.4%, sell < +2.1%, strong sell < +0.9% (top 15%, next 20%, middle 30%, next 20%, bottom 15% of the 2026-10-13 signals)
A free account shows the exact forecast, rating and rank of 3 tickers you follow, PFH included.
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How PFH ranks among 5379 stocks
90D Total forecasts of every company scored, cut into five relative ratings at the 15th, 35th, 65th and 85th percentiles (dashed lines).
Prudential Financial Inc (PFH) fundamentals
Trailing twelve months. The industry median and the rank (1 = highest) are taken over the Life Insurance peers listed below that report each metric.
Valuation & Market
| Metric | PFH | Rank |
|---|---|---|
| Market Cap | $5.02B | 10/15 |
| P/E Ratio | 1.28x | 11/11 |
| P/B Ratio | 0.16x | 14/14 |
| EPS | $11.03 | – |
| Book Value/Share | $91.53 | – |
| Revenue/Share | $187.72 | – |
Profitability & Margins
| Metric | PFH | Rank |
|---|---|---|
| ROE | 12.4% | 9/13 |
| ROA | 0.5% | 7/13 |
| Net Margin | 6.0% | 9/13 |
| EBT Margin | 6.7% | 10/14 |
| Tax Rate | 23.1% | – |
Financial Health
| Metric | PFH | Rank |
|---|---|---|
| D/E Ratio | 23.72x | 7/15 |
| Financial Leverage | 24.81x | 8/15 |
Cash Flow
| Metric | PFH | Rank |
|---|---|---|
| Operating Cash Flow | $10.97B | 2/15 |
| OCF Growth YoY | 426.6% | 1/13 |
Operational Efficiency
| Metric | PFH | Rank |
|---|---|---|
| Asset Turnover | 0.08x | 8/15 |
Income Statement
| Metric | PFH | Rank |
|---|---|---|
| Total Revenue | $64.77B | 2/15 |
| Net Income | $3.92B | 1/13 |
Dividend & Shareholder Information
| Metric | PFH | Rank |
|---|---|---|
| Shares Outstanding | 345M | – |
Balance Sheet Highlights (USD millions)
| Cash & Short-term Investments | $15.16B | 1.9% of assets |
| Total Liabilities | $748.97B | 96.0% of assets |
PFH quarterly financials and insider trading
Prudential Financial Inc (PFH) industry peers
Companies classified under the same SEC industry code as Prudential Financial Inc (Life Insurance): 19 common-stock issuers with a forecast this week, one row per issuer, largest first. This is a classification match, not a curated list of competitors.
Reveal all forecasts · See exact % predictions for all competitors
Sign up free| Company | 90-Day AI Forecast (Total) | Market Cap |
|---|---|---|
| PFH Prudential Financial Inc | ▼ | $5.02B |
| MET Metlife Inc | ▼ | $63.96B |
| PUK Prudential Plc | ▼ | $60.72B |
| RGA Reinsurance Group Of America Inc | ▼ | $16.87B |
| CRBG Corebridge Financial, Inc. | ▼ | $15.33B |
| GL Globe Life Inc. | ▼ | $12.76B |
| JXN Jackson Financial Inc. | ▶ | $8.87B |
| VOYA Voya Financial, Inc. | ▼ | $8.60B |
| PRI Primerica, Inc. | ▼ | $8.54B |
| LNC Lincoln National Corp | ▶ | $7.78B |
| BHF Brighthouse Financial, Inc. | ▼ | $2.76B |
| FG F&G Annuities & Life, Inc. | ▶ | $2.50B |
| UTGN Utg Inc | ▼ | $188M |
| CIA Citizens, Inc. | ▲ | $177M |
| AAME Atlantic American Corp | ▲ | $23M |
| AEG Aegon Ltd. | ▼ | N/A |
| ATHS Athene Holding Ltd. | ▼ | N/A |
| MFC Manulife Financial Corp | ▶ | N/A |
| SLF Sun Life Financial Inc | ▼ | N/A |
Where PFH sits on the market map
Prudential Financial Inc (PFH) stock news
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Prudential Financial Inc (PFH) stock forecast FAQ
What is the Prudential Financial Inc (PFH) stock forecast?
Our AI ranks Prudential Financial Inc outside the neutral middle of its coverage (a directional signal). Create a free account and follow it to see the exact price target.
How accurate are Prudential Financial Inc stock predictions?
A per-ticker accuracy statistic for PFH is published only once its sample size is known. Across our coverage, the out-of-sample test on 4537 stocks from 2025-01-06 to 2026-06-09 produced a positive net return in 73.7% of rebalance periods (factor-neutral book, net of estimated costs). Full backtest report
How often are Prudential Financial Inc forecasts updated?
Prudential Financial Inc forecasts are refreshed on trading days as the daily model run completes. The forecast on this page was produced on Oct. 13, 2026.
Which companies are Prudential Financial Inc's industry peers?
19 issuers in our coverage, PFH included, share the SEC industry code Life Insurance. The largest are: Metlife Inc (MET), Prudential Plc (PUK), Reinsurance Group Of America Inc (RGA), Corebridge Financial, Inc. (CRBG), Globe Life Inc. (GL), Jackson Financial Inc. (JXN).
This analysis is generated automatically using our proprietary AI systems and should not be considered personalized investment advice. Past performance does not guarantee future results. Always conduct your own research and consider consulting a financial advisor before making investment decisions.