Prog Holdings, Inc. (PRG) Stock Forecast Oct. 16, 2026
Analysis updated on Oct. 16, 2026 (UTC) · Alpha · vs marketSwitch to Total · NYSE
Prog Holdings, Inc. (PRG) stock forecast summary
On Oct. 16, 2026, PRG is rated Neutral: its 90-day Alpha forecast sits in the middle 30% of the 5184 stocks scored that day.
Prog Holdings, Inc. is a small-cap company with a market capitalization of $1.23B. It ranks number 7 by market capitalization among the 9 Services-Equipment Rental & Leasing, NEC issuers in our coverage with a current forecast.
For PRG, the Spearman rank correlation between our 90-day forecasts and the returns that followed is 53.0%, measured on 357 forecast dates between 2022-07-29 and 2026-07-17 on this stock's own recent history. A rank correlation runs from -100% to +100%: it measures whether higher forecasts were followed by higher returns, and a value near zero or below means the model has shown little skill on this stock. On the 30-day forecasts the same correlation is 16.0%, measured on 400 forecast dates between 2022-07-29 and 2026-09-16. Across our coverage, the out-of-sample test on 4495 stocks from 2025-01-06 to 2026-07-07 produced a positive net return in 82.5% of rebalance periods (factor-neutral book, net of estimated costs). Full backtest report
Expected return relative to the market over the horizon: a positive alpha means the model expects the stock to beat the market, whatever the market does. Ratings: strong buy ≥ +1.8%, buy ≥ +0.2%, sell < -0.9%, strong sell < -1.2% (top 15%, next 20%, middle 30%, next 20%, bottom 15% of the 2026-10-16 signals)
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How PRG ranks among 5184 stocks
90D Alpha forecasts of every company scored, cut into five relative ratings at the 15th, 35th, 65th and 85th percentiles (dashed lines).
Prog Holdings, Inc. (PRG) fundamentals
Trailing twelve months. The industry median and the rank (1 = highest) are taken over the Services-Equipment Rental & Leasing, NEC peers listed below that report each metric.
Valuation & Market
| Metric | PRG | Rank |
|---|---|---|
| Market Cap | $1.23B | 7/9 |
| P/E Ratio | 8.73x | 5/7 |
| P/B Ratio | 2.09x | 6/8 |
| Dividend Yield | 1.75% | – |
| EPS | $3.55 | – |
| Book Value/Share | $14.85 | – |
| Revenue/Share | $64.84 | – |
| FCF/Share | $8.00 | – |
Profitability & Margins
| Metric | PRG | Rank |
|---|---|---|
| ROE | 12.6% | 3/5 |
| Operating Margin | 9.6% | 3/6 |
| Net Margin | 3.2% | 4/5 |
| EBT Margin | 7.5% | 4/7 |
| Tax Rate | 27.9% | – |
Financial Health
| Metric | PRG | Rank |
|---|---|---|
| D/E Ratio | 1.52x | 7/8 |
| Interest Coverage | 4.3x | 4/7 |
Cash Flow
| Metric | PRG | Rank |
|---|---|---|
| Operating Cash Flow | $333M | 4/7 |
| Free Cash Flow | $319M | – |
| Capital Spending | -$14M | – |
| OCF Growth YoY | 46.6% | 2/6 |
| FCF Growth YoY | 45.5% | – |
| FCF/Sales | 12.3% | – |
| CapEx/Sales | 0.6% | – |
Operational Efficiency
| Metric | PRG | Rank |
|---|---|---|
| Receivables Turnover | 6.9x | 3/5 |
| Fixed Assets Turnover | 105.8x | – |
| Days Sales Outstanding | 53 days | 3/5 |
Income Statement
| Metric | PRG | Rank |
|---|---|---|
| Total Revenue | $2.58B | 3/6 |
| Operating Income | $221M | 4/6 |
| Net Income | $74M | 5/5 |
| SG&A Expense | $447M | 3/5 |
Dividend & Shareholder Information
| Metric | PRG | Rank |
|---|---|---|
| Dividends Per Share | $0.54 | – |
| Payout Ratio | 15.2% | – |
| Shares Outstanding | 40M | – |
| Net Income Growth | 0.0% | 2/5 |
| EPS Growth | -24.6% | 3/5 |
Balance Sheet Highlights (USD millions)
| Cash & Short-term Investments | $85M | 5.7% of assets |
| Accounts Receivable | $375M | 25.1% of assets |
| Inventory | $2M | 0.2% of assets |
| Total Liabilities | $900M | 60.4% of assets |
PRG quarterly financials and insider trading
Prog Holdings, Inc. (PRG) industry peers
Companies classified under the same SEC industry code as Prog Holdings, Inc. (Services-Equipment Rental & Leasing, NEC): 9 common-stock issuers with a forecast this week, one row per issuer, largest first. This is a classification match, not a curated list of competitors.
Reveal all forecasts · See exact % predictions for all competitors
Sign up free| Company | 90-Day AI Forecast (Alpha) | Market Cap |
|---|---|---|
| PRG Prog Holdings, Inc. | ▶ | $1.23B |
| URI United Rentals, Inc. | ▼ | $65.52B |
| SUNB Sunbelt Rentals Holdings, Inc. | ▲ | $31.15B |
| AER Aercap Holdings N.V. | ▼ | $24.31B |
| EQPT Equipmentshare.Com Inc | ▲ | $3.44B |
| MGRC Mcgrath Rentcorp | ▼ | $2.76B |
| CTOS Custom Truck One Source, Inc. | ▶ | $2.07B |
| UPBD Upbound Group, Inc. | ▶ | $954M |
| KPLT Katapult Holdings, Inc. | ▲ | $562M |
Where PRG sits on the market map
Prog Holdings, Inc. (PRG) stock news
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Prog Holdings, Inc. (PRG) stock forecast FAQ
What is the Prog Holdings, Inc. (PRG) stock forecast?
On Oct. 16, 2026, PRG is rated Neutral: its 90-day Alpha forecast sits in the middle 30% of the 5184 stocks scored that day.
How accurate are Prog Holdings, Inc. stock predictions?
For PRG, the Spearman rank correlation between our 90-day forecasts and the returns that followed is 53.0%, measured on 357 forecast dates between 2022-07-29 and 2026-07-17 on this stock's own recent history. A rank correlation runs from -100% to +100%: it measures whether higher forecasts were followed by higher returns, and a value near zero or below means the model has shown little skill on this stock. On the 30-day forecasts the same correlation is 16.0%, measured on 400 forecast dates between 2022-07-29 and 2026-09-16. Across our coverage, the out-of-sample test on 4495 stocks from 2025-01-06 to 2026-07-07 produced a positive net return in 82.5% of rebalance periods (factor-neutral book, net of estimated costs). Full backtest report
How often are Prog Holdings, Inc. forecasts updated?
Prog Holdings, Inc. forecasts are refreshed on trading days as the daily model run completes. The forecast on this page was produced on Oct. 16, 2026.
Which companies are Prog Holdings, Inc.'s industry peers?
9 issuers in our coverage, PRG included, share the SEC industry code Services-Equipment Rental & Leasing, NEC. The largest are: United Rentals, Inc. (URI), Sunbelt Rentals Holdings, Inc. (SUNB), Aercap Holdings N.V. (AER), Equipmentshare.Com Inc (EQPT), Mcgrath Rentcorp (MGRC), Custom Truck One Source, Inc. (CTOS).
This analysis is generated automatically using our proprietary AI systems and should not be considered personalized investment advice. Past performance does not guarantee future results. Always conduct your own research and consider consulting a financial advisor before making investment decisions.